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Management and Business Research
88% of respondents would recommend this to a friend
PHP 6297
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This bestselling textbook provides readers with a comprehensive overview of methods for conducting business and management research.
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What Stands Out
Product Details
- Seventh edition of a popular textbook on business and management research methods
- Updated with comprehensive coverage of big data, predictive analytics, and machine learning
- Includes various learning features such as learning goals, examples, and a Research Plan Canvas template
- Accompanied by online resources like MCQs, video content, templates, data sets, glossary flashcards, and additional case studies
- Highly visual and written in a clear, accessible style
| Publisher | SAGE Publications Ltd |
| Publication date | May 25, 2021 |
| Edition | Seventh |
| Language | English |
| Print length | 496 pages |
| ISBN-10 | 1529734517 |
| ISBN-13 | 978-1529734515 |
| Item Weight | 2.34 pounds (1.06 kg) |
| Dimensions | 7.5 x 1 x 9.75 inches (19.1 x 2.5 x 24.8 cm) |
Who Should Buy?
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Business Students
Ideal for undergraduate and graduate students studying management, providing essential research methodologies and business insights.
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Academic Researchers
Valuable resource for academics conducting business research, offering comprehensive techniques and theoretical frameworks.
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Corporate Professionals
Useful for professionals in managerial roles seeking to enhance decision-making skills through effective research applications.
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Casual Readers
Not suitable for individuals looking for light reading material or general business knowledge without rigorous analysis.
Product Description
Management and Business Research
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PHP 6297
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Features & Benefits
- Updated seventh edition
- Highly visual and accessible
- Includes helpful learning features
- Up-to-date inclusion of big data, predictive analytics, and machine learning
- Comes with a wealth of online resources
- Suitable for business and management students and professionals
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