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Item #:
40373703
Marketing of High-Technology Products and Innovations
84% of respondents would recommend this to a friend
Item #:
40373703
PHP 6444
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The only text on the market that focuses on the unique marketing challenges of high-tech products, providing vital information for successful marketing.
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Note: Step Down Voltage Transformer required for using electronics products of US store (110-120). Recommended power converters Buy Now.
What Stands Out
Innovative Technology
Emphasizes cutting-edge advancements, setting this product apart by showcasing unique functionalities that enhance user experiences and ensure satisfaction.
User-Centric Design
Designed with the end-user in mind, making it accessible and easy to use, addressing common frustrations that customers face with similar products.
Robust Support System
Offers exceptional customer service and support, ensuring users receive assistance whenever needed, which enhances overall product reliability and user trust.
Product Details
| Publisher | Pearson |
| Publication date | February 5, 2009 |
| Edition | 3rd |
| Language | English |
| Print length | 576 pages |
| ISBN-10 | 0136049966 |
| ISBN-13 | 978-0136049968 |
| Item Weight | 2.58 pounds (1.17 kg) |
| Dimensions | 1 x 8.1 x 10 inches (2.5 x 20.6 x 25.4 cm) |
Who Should Buy?
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Tech Startups
Startups launching innovative products can leverage this tool to effectively market their technological features and attract customers.
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Marketing Professionals
Marketing experts aiming to enhance their skills in high-tech product promotion will find valuable strategies and insights.
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Product Managers
Product managers overseeing tech innovations can utilize this product to understand market dynamics and customer needs better.
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Non-Tech Industries
Businesses outside of technology sectors might not find relevant insights or strategies applicable to their marketing efforts.
Product Description
Marketing of High-Technology Products and Innovations
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Is Marketing of High-Technology Products and Available to Shop Online in Philippines?
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Answer: The delivery time of your ordered product varies as per what you've ordered and the shipping method that you've chosen. The estimated delivery time is mentioned during the checkout process, so be carefree while shopping.
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PHP 6444
Order now and get it around Saturday, September 19
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Features & Benefits
- Caters to undergraduate and graduate courses on marketing high-tech products
- Retains concepts and materials from previous editions
- Comprehensive coverage of the latest academic research
- Includes leading-edge business practices
- Addresses unique marketing challenges of high-tech products and services
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